![6 K-pop idols who are 'human luxury brands', from BTS' V and Exo's Kai for Gucci, and Blackpink's Jennie and Jisoo for Chanel and Dior, to Girls' Generation's Yoona and Ive's Wonyoung 6 K-pop idols who are 'human luxury brands', from BTS' V and Exo's Kai for Gucci, and Blackpink's Jennie and Jisoo for Chanel and Dior, to Girls' Generation's Yoona and Ive's Wonyoung](https://cdn.i-scmp.com/sites/default/files/styles/og_twitter_scmp_live/public/d8/images/canvas/2022/02/13/556f7e2f-64d0-4914-9835-8914d30cfe1f_63872124.jpg?itok=HmCrn690&v=1644753751)
6 K-pop idols who are 'human luxury brands', from BTS' V and Exo's Kai for Gucci, and Blackpink's Jennie and Jisoo for Chanel and Dior, to Girls' Generation's Yoona and Ive's Wonyoung
![STYLE Edit: Kai from K-pop band Exo and Chinese actress Ni Ni rock Gucci glasses in new eyewear campaign | South China Morning Post STYLE Edit: Kai from K-pop band Exo and Chinese actress Ni Ni rock Gucci glasses in new eyewear campaign | South China Morning Post](https://cdn.i-scmp.com/sites/default/files/d8/images/methode/2019/10/22/3c7f9358-f090-11e9-9f3d-785f2d889e39_image_hires_125401.jpg)
STYLE Edit: Kai from K-pop band Exo and Chinese actress Ni Ni rock Gucci glasses in new eyewear campaign | South China Morning Post
![Gucci boy Kim Taehyung #bts #bangtan #kpop #kimtaehyung #taetae #taehyung #v #sexy #fashion #trend #music #edit #gucci Gucci boy Kim Taehyung #bts #bangtan #kpop #kimtaehyung #taetae #taehyung #v #sexy #fashion #trend #music #edit #gucci](https://i.pinimg.com/originals/9d/64/7a/9d647abe2419e3b00b598e5d865b5da9.jpg)
Gucci boy Kim Taehyung #bts #bangtan #kpop #kimtaehyung #taetae #taehyung #v #sexy #fashion #trend #music #edit #gucci
![Blackpink's 'Human Chanel' Jennie vs Exo's 'Human Gucci' Kai – what K-pop idols really mean to luxury brands in the battle for Gen Z's heart | South China Morning Post Blackpink's 'Human Chanel' Jennie vs Exo's 'Human Gucci' Kai – what K-pop idols really mean to luxury brands in the battle for Gen Z's heart | South China Morning Post](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2021/05/13/be705006-bafd-4045-8fa5-fb9547f25d46_28802374.jpg)